Nurses need to actively embrace strategies to improve population health outcomes and reduce health and other disparities. Effective strategies include a focus on the broad range of factors and conditions that have a strong influence on health, advocacy directed at reducing barriers to improved population health, and engagement in policy making. Media engagement is an important tool for amplifying messages about societal problems amenable to public policy, educating stakeholders, bringing diverse stakeholders together for a common purpose, and promoting policy change.
Keywords: Media engagement; Nurse advocacy; Policy making; Population health.
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